First Reward Program to Include Contemporary Art from One of America’s Preeminent Pop Icons, As Part of its Rewards Collection
NEW YORK, NY (May 16, 2007) – In an effort to continuously bring its members the most unique and compelling reward offerings available, ThankYou Rewards Network today announces the beginning of a special relationship with world-renowned artist Peter Max. As the first artist associated with ThankYou Network, Peter Max makes his popular artwork accessible to all 11 million ThankYou Members, including limited edition lithographs.
“I am very pleased to make my artwork accessible to people who previously weren’t able to purchase one of my pieces,” states Peter Max. “Now through ThankYou Network, members will have the chance to redeem their points for some of my most popular work.”
With paintings on exhibition in hundreds of museums and galleries worldwide, Peter Max and his vibrant colors have become a significant part of contemporary culture. Peter Max has been referred to as a Pop icon, Neo Fauvist, Abstract Expressionist and America’s “Painter Laureate” – having painted for the last six U.S. Presidents. In addition to his work on canvas, Peter Max’s most recent visions have been seen on a Boeing 777 Continental Airlines jet, across a 600-foot stage for Woodstock Music Festival, on the covers of the Verizon New York City yellow and white pages, and on a giant mural unveiled at the 2002 Winter Olympics. He has been designated Official Artist of five Super Bowls, six Grammy Awards, World Cup USA, The World Series, The United Nations Earth Summit, and numerous other events.
“We are so excited to have the art of Peter Max – who is not only a critically-acclaimed artist, but also someone who has enjoyed broad popular appeal throughout his storied and prolific career – as part of the ThankYou Network rewards collection,” said Nancy Gordon, Executive Vice President, ThankYou Network. “This relationship follows through on our long-standing commitment to our members to continually provide them with exciting and unique reward opportunities that can be appreciated and valued for a lifetime. Now our members can use their ThankYou Points to become art collectors. From Peter Max posters, limited-edition prints or custom portraits, there is a reward option for everyone.”
As a result of ThankYou Network’s relationship with Peter Max, members can now redeem points, starting at the 32,200 point level, for fine art to begin or expand their own collection. Members can browse the Peter Max collection on the online gallery at www.ThankYou.com which features a range of 18 pieces spanning the past four decades and includes:
# 2 original works painted in acrylic on canvas
# 10 signed lithograph prints
# 6 posters signed and dedicated to the recipient by Peter Max
In addition, members with high point levels can take advantage of an exceptional and very limited premium reward opportunity – where they can redeem their ThankYou Points to have Peter Max paint a custom portrait of their dreams.
ThankYou Network’s relationship with Peter Max was facilitated by The Erlick Group, a New York-based agency that represents leading cultural and entertainment properties.
Citi, the leading global financial services company, has some 200 million customer accounts and does business in more than 100 countries, providing consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Major brand names under Citi’s trademark red arc include Citibank, CitiFinancial, Primerica, Citi Smith Barney and Banamex. Additional information may be found at www.citigroup.com or www.citi.comg.
Founded by Citi, the ThankYou Network is a free rewards program that lets members earn points from a growing network of places and pool these points into one ThankYou Member Account. Members get points for using participating Citi credit cards, banking at Citibank with an eligible checking account and booking qualified travel on Expedia.com. Members can reward themselves with almost anything – from travel, brand-name goods, and gift cards at favorite stores, to unique experiences and charitable donations at www.ThankYou.com